Social Media Seminar Coming Up on April 20
CDF LLP’s Managing Partner, Marie DiSante, will be speaking at an upcoming seminar on April 20 in Irvine, entitled Social Media: From Fear and Loathing to Management and Strategy.
Social media is used in 91% of Fortune 500 companies. Dell has 35 "channels" on Twitter alone. Facebook boasts 350 million members, and upwards of 85% of Americans use social networks on and off the job. Yet, less than 33% of companies have a social media policy, and fewer still take steps to identify emerging gaps in policy, training and procedures. Social media is essential in business today, yet it presents new challenges for which we are not totally prepared.
As social media grows in importance as a complement to, or replacement for, traditional communication and procedures, human resources professionals are increasingly called upon to arbitrate social media organizational and employee challenges, from privacy and policy to compliance and training. In addition, these viral tools are vital in the HR toolbox for recruitment and branding strategies. HR professionals are being called upon to extend their expertise into the use and impact of social media on the organization.
FIVE REASONS HR PROFESSIONALS SHOULD ATTEND THIS PRESENTATION:
1. Identify potential exposure to your company when company employees utilize or participate in social media
2. Uncover gaps in your organization or its policies that create risk and learn 5 ways to manage and close those gaps
3. Receive an up-to-date briefing on new laws and cases involving social network behaviors
4. Highlight specific social media tools that HR can use for recruiting and branding
5. Discuss the pros and cons of specific social networking policies and receive social media management best practices
SPEAKERS:
Linda Duffy, President, Leadership Habitude
Marie DiSante, Managing Partner, Carlton DiSante & Freudenberger LLP
Linda Zimmer, President & CEO, MarCom:Interactive
This program has been approved for 1.5 (General ) recertification credit hours toward PHR, SPHR and GPHR recertification through the Human Resource Certification Institute (HRCI).
LOCATION:
Hilton Irvine/Orange County Airport
18800 MacArthur Boulevard, Irvine, CA
REGISTRATION & ADDITIONAL INFORMATION:
Click here to register and for additional information regarding this presentation.